May 2020…// The world’s first ‘energy-positive’ hotel, Svart, Norway, has unveiled its ground-breaking spa and wellness offering. Located within the Arctic circle and due to open in early 2022, the Svart Spa, Health and Wellness Clinic is set to pioneer a new-age of responsible ‘wellness-adventure’ travel.
The Svart Spa and Wellness Clinic will provide a personalized, outcome-focused wellness plan which will underpin the guest experience. Taking individuals on a journey to ‘Climatise, Condition and Evolve’, programmes will target the mind, body and skin and will be individually-tailored to support, strengthen and optimise the outdoor pursuits of the adventurer.
Treatments and therapies will range from massages and facials using locally-sourced, sustainable ingredients and indigenous Nordic elements, to sound-healing, reflexology, cryotherapy and transformative health and nutrition coaching incorporating cutting-edge wearable technology.
The Space
The 1,000 square metre indoor-outdoor wellness hub will comprise of treatment rooms with outdoor bathing facilities, a relaxation lounge, swimming pool, fully equipped yoga and sound-healing studio, steam rooms and state-of-the-art gym.
Treatments and Programmes
A variety of holistic treatments will be on offer, from the traditionally Norwegian – encompassing native Nordic methods – to the medically and technologically cutting-edge. All Svart therapies will use 100% locally-grown natural products, herbs and marine ingredients.
Upon arrival, guests will have a one-to-one consultation with the expert Spa team and resident health concierge to discuss and select a unique programme of services, therapies and supplements. The treatment plan will be individually-tailored to support and enhance the outdoor activities guests wish to pursue during their stay.
Each bespoke programme will formulate a three-part conditioning series:
- Climatise: The purpose of this stage will be to prepare the skin for the external conditions ahead, ready the body for the adventure that awaits and adjust the individual’s mental state to the current surroundings and environment.
- Condition: The second stage will aim to monitor and aid skin changes with additional sustenance, relieve the body of new tensions resulting from the chosen adventures and enhance the guest’s mental wellbeing.
- Evolve: The final stage will focus on energising the skin to boost optimum condition, reward the body for its exertions and encapsulate the mind in the present achievements.
The Concept: A 360° Mindful Journey
Svart will aim to offer travellers a new means of conscious escapism. More than ever before, consumers are predicted to value and seek sustainable travel which incorporates health awareness, mindfulness and wellness.
From the cutting-edge spa and adventurous activities offering – which will target physical and mental wellbeing – to the nutritional-focused dining offering, wellness will flow through every element of the hotel.
A balanced and considered blend of human interaction and sensory attention, within an immersive and comforting atmosphere will aid guests to optimum success in their evolution of wellbeing.
With non-invasive technology available such as wearable devices, guests will also have access to useful data to better understand themselves and enhance goal-orientated efforts.
“Our aim was to create a truly immersive and purpose driven experience for guests, enabling them to become more in tune with themselves as they take in the natural wonders of Norway’s incredible Svartisen.” says Felicity Leahy, Svart’s appointed Spa & Wellness Consultant and Co-Founder of iMPACT-Business Health, a leading management consultancy to the medical aesthetics and private healthcare sectors.
Adventure
Guests of Svart will enjoy exhilarating active experiences year-round, from ice climbing on the glacier to practicing yoga in the midnight sun. Home to some of the rarest flora and fauna species in the world, wildlife-spotting, diving, fishing and foraging will all be on offer.
A collaboration between property firm MIRIS and leading Norwegian companies, Svart will be the world’s first ‘energy-positive’ hotel, meaning it will produce more energy than it uses. It aims to be fully off-grid, carbon neutral and zero waste within the first five years of operation.
To add to its stellar eco-credentials, the project will be funded by Green Bond, a sustainable investment fund recently launched by MIRIS.
Green Bond provides an opportunity for investors to build wealth responsibly, investing in the future of travel, property and technology while safeguarding the planet for generations to come.
For more information on Svart, please visit https://www.svart.no/en/
For further press information contact one of the team at Grifco PR on + (0)207 751 8010 or email Marielle Ruiz mruiz@grifcopr.com, Laura Mee lmee@grifcopr.com or Nicole Trakkas ntrakkas@grifcopr.com
