According to the latest “European Tourism Trends & Prospects,” released by the European Travel Commission (ETC), the European tourism industry has become stronger than ever in 2024 — and there has been a yearly increase of 12% in visitors. With no signs of tourism slowing down and a plethora of global events happening across the continent, it’s important to know when to travel to Euro cities on your bucket list to avoid the crowds, find the best deals and availability, and enjoy the best restaurants and attractions the destinations have to offer.
Here’s why you should book now for these 3 European destinations – and what month you should plan to visit — to set your plans for the year ahead:
- Rome, Italy – The Jubilee (October + November): With the Jubilee taking center stage in Rome this year, finding a “slow season” to visit will be a rarity. The Jubilee offers a once-in-a-generation event that takes place every 25 years, so visiting the city will take extra planning this year – whether you’re trying to avoid the crowds or join the events. While summer remains the most popular time for travelers to explore Italy, October and November stand out as the perfect months to plan your trip. With over 34 million visitors expected this summer, avoiding the crowds and peak-season prices could save you up to $600 on flights by booking for the fall. What’s even better is that those who choose to go in the fall months have the option to attend one of many spiritual and cultural events happening throughout the city including Jubilee of Consecrated Life (Oct. 8-9) and Jubilee of Education (Oct. 30 – Nov. 2).
- Where to Stay: onefinestay, the luxury rental brand, has plenty of availability left in the heart of Rome including the beautiful Palazzo Borghese and Dimora Parione. Catch the bookings while you can!
- Santorini, Greece – Pristine Weather and Wine Season, Without the Crowds (May): With mild temperatures averaging around 75°F and the spring rains long gone, May is the perfect time to experience Santorini. This is also the ideal time to visit before the summer crowds arrive. By arriving in May, you can enjoy the island’s beauty in peace, before the busy cruise traffic and tourists fill the streets. Additionally, May marks the start of the wine season in Santorini which offers a chance to savor the island’s unique, mineral-rich wines. For an authentic experience, visit the Gavalas Winery in the charming village of Megalochori, one of the island’s oldest wineries that has been dedicated to producing wines from indigenous Santorini grape varieties for generations.
- Where to Stay: For a truly secluded experience with breathtaking views, consider staying at Santo Collection in Oia. This group of luxury, eco-conscious properties offers an exceptional blend of sustainability and comfort with privacy to enjoy some of the best views of the famous sunset. Ahead of the 2025 season, Santo Collection is offering an early booking promotion: up to 25% off all room types, a homemade welcome drink upon arrival, and a bottle of local Greek wine paired with delicious treats. Rooms and suites fill up quickly, so plan ahead to secure your stay and make the most of one of the most idyllic months to visit Santorini.
- Venice, Italy – Festa Veneziana (February): For a truly vibrant and unforgettable cultural experience, Venice during Carnival is an absolute must. The festivities kick off with the Festa Veneziana, a grand event along the Grand Canal featuring gondolas, floating stages, and live music that set the stage for a multi-day celebration. Carnival is renowned for its elaborate masquerade balls, colorful processions, and captivating street performances, where participants wear intricate masks and costumes. The entire city transforms, where everyone feels like part of a grand theatrical performance.
o Where to Stay: Given the popularity of Carnival, hotel prices can soar and availability dwindles quickly. To secure a budget-friendly option, book your stay at a&o Hotel Venezia Mestre in advance. With rates starting as low as 12 euros per night, this hostel offers a modern, hotel-like atmosphere. You can choose from private rooms with en-suite bathrooms instead of traditional dormitories, ensuring a safe, comfortable, and stylish stay for guests of all ages, group sizes, and genders
