Posadas and Grupo Xtra Host Groundbreaking Ceremony for Live Aqua Riviera Cancun and Grand Fiesta Americana
Cancun, Quintana Roo, Mexico – (September 15, 2023) – In a groundbreaking ceremony held in the Benito Juárez municipality of Quintana Roo, Fiesta Americana Travelty, formerly known as La Colección Resorts by Fiesta Americana and part of Posadas’ umbrella brand, in collaboration with Grupo Xtra, a prominent comprehensive real estate services company, initiated the construction of its latest ventures on the Mayan Riviera: Live Aqua Riviera Cancún and Grand Fiesta Americana Riviera Cancún All Inclusive Resort & Spa. These ambitious projects entail an approximate investment of USD $300 million, signifying a substantial expansion of Posadas’ presence in the region with the addition of 1,052 new hotel rooms leading to a 25% increase in the company’s regional hotel room capacity, which currently stands at 2,777 rooms.
The foundation-laying event welcomed dignitaries, including Mara Lezama, Governor of Quintana Roo; Bernardo Cueto Riestra, the State Tourism Minister of Quintana Roo; Ana Patricia Peralta de la Peña, the Mayor of Benito Juárez; José Carlos Azcárraga, CEO of Posadas; and Alberto and Manuel Saba, representatives from Grupo Xtra. Also in attendance were Enrique Calderón, VP Hotel Operations at Posadas, and Mauricio Elizondo, Development Director at Posadas.
José Carlos Azcárraga, CEO of Posadas, underscored the company’s dedication to sustainable economic development, stating, “At Posadas, we are deeply committed to Quintana Roo and sustainable economic growth. Our operations adhere to the most stringent sustainability standards, and we have implemented numerous environmental conservation initiatives. We will generate 2,000 new jobs in the region.” In line with this commitment, Posadas’ 13 regional hotels, featuring brands such as Live Aqua, Grand Fiesta Americana, Curamoria Collection, Fiesta Americana, The Explorean, Fiesta Inn, and one, have already received both Green Key and Blue Flag certifications for their outstanding sustainability efforts.
Isaac Saba Bassini expressed unwavering confidence in the success of these new hotels, affirming, “These investments have materialized thanks to favorable conditions and our steadfast determination to continue investing and driving the development of new projects in this beautiful country. We have every confidence that these two hotels will thrive, thanks to Posadas’ wealth of experience, professionalism, and stellar reputation.”
The inauguration of these new hotels is anticipated between late Q1 2025 and early 2026.
Posadas reaffirms its commitment to the social development and economic growth of the regions in which it operates. The company will persist in promoting industry best practices to ensure the welfare of Mexican families while maintaining its position as a leader in tourism investment, sustainability, and environmental harmony.