Florence has long been considered one of the most elegant cities in Italy, showcasing a rich abundance of history, art, culture, and cuisine. As an architectural Renaissance gem, Florence celebrates beauty and artisan craftsmanship at every turn. Nowhere else can compare to Florence’s opulent heritage, where ancient history and contemporary design sit effortlessly side-by-side.
Explore iconic landmarks such as the Duomo di Santa Maria del Fiore, the city’s renowned cathedral; the enchanting Ponte Vecchio, a bridge lined with jewellery shops; and Palazzo Strozzi, a Renaissance palace and modern art gallery.
One of the finest examples of Florentine culture is Via de’ Tornabuoni, the city’s most prestigious street, known for its sophisticated boutiques and historic architecture. A symbol of Florentine luxury, it is a fashionista’s dream, featuring high-end boutiques and designer ateliers, along with the Palazzo Spini-Ferroni, which houses the Ferragamo Museum.
To fully experience the captivating atmosphere of Florence’s historic heart, it is worthwhile to spend a few days in the city centre. Here you can discover numerous galleries, museums, restaurants, and boutiques while indulging in the vibrant al-fresco café culture unique to Florence.
One of the city’s most central and elegant hotels, offering luxurious 5-star hospitality, is Hotel La Gemma. An exquisite boutique property located within the 19th-century Palazzo Paoletti, overlooking the famous and historic Via Calimala.
Oozing understated opulence, Hotel La Gemma is a tranquil haven situated just moments from Florence’s most impressive landmarks. Upon entering through the discreet entrance, you will find a glamorous yet relaxed atmosphere where classic architecture meets modern design and high-end contemporary comfort.
The hotel’s interior reflects the beauty of the famous cathedral, using a palette of vibrant greens, powder pinks, and gentle ivories, complemented by bold geometric patterns, opulent marbles, sumptuous textiles, and bespoke furnishings. The rooms and suites exude an air of relaxed luxury with a touch of old-school glamour. References to the Art Deco era can be seen in the handcrafted king-size beds, finished in muted shades of green and pink velvets. A silk feature wall adds warmth and interest to the space. The impeccably presented rooms are adorned with vibrant textiles, Italian bed linens, and bathrobes by Rivolta Carmignani. The marble bathrooms, furnished by Devon & Devon, feature ceramics by Gio Ponti.
For a truly romantic experience, choose a ‘Room with a View’ overlooking the historic streets of Florence below. La Gemma boasts many unique and elegant room options, with some featuring private balconies. Savour your morning espresso from the comfort of your luxurious accommodation while watching the city magically come to life.
Experience enchanting 5* luxury this summer at the award-winning La Gemma Hotel in Florence.
Cavalieri 6R, 50123, Firenze (IT)
